Who We Are

Grombre is a global movement of women who are embracing natural, undyed hair. What started off as a small instagram community in 2016 has turned into a lifestyle for women— Grombre is about so much more than hair.

We believe there are more important things in life than the beauty standards that women are so often told define our value, and we’re finding liberation and empowerment to live fully and celebrate the complexities that make us beautiful in each season of our lives.

See the latest on the instagram feed below. Check out hashtags #grombre, #gogrombre on instagram, and our facebook group for more community.

Do you love your supportive stylist? Share your city, the salon name, and your stylists name (bonus if you can tag their Instagram!) in the comments below 👇 . . As for me, I’d like to shout out Zahava at @pozasalon in Charlotte, NC.
“For years I had a hair stylist who would talk me out of growing out my gray; every single time. I had to make the decision on my own, and could even hear her voice in the back of my head telling me not to. That voice made it harder in the earl
"One year ago today I dyed my hair for the last time. Hair dye and me... we've had a love-hate thing. Eventually I came to realize that relationship was more toxic than I had time for. I will always respect women who are not bothered by the fus
“I enjoy getting my hair done 🎊🎉 always love hair day! All natural and all mine! Funny because I’m letting my gray come in but when I get my hair done you can’t see the ‘snow’ as my ‘Bro’ calls it buts th
(Translated from German, original text in comments): "At the age of 41, I made the final stroke and listened to my inner self and cut my hair short. My role model was @iconjane and then I started growing my inner beauty. Sure, there were moments
“I just got married last month and had my silvers poking up front and center and I absolutely loved it. I felt so confident and comfortable being myself. I wish we could all embrace natural beauty and the natural aging process more.” @yas
“After a rough patch in my marriage I decided to embrace my natural hair color. I went relaxer free about 20 years ago so color free was my next step to embrace my true self. It’s funny once I made the decision I felt so free but also a b
“I live on a boat and one thing that I don't want to be washing directly into the river is hair dye... it feels good to reduce my consumption too and not feel pressured to hide that I'm aging. I feel great being natural, I have nothing to hide.
“Today marks 8 months since my last dye. I can’t even express just how liberating it feels. After being diagnosed with breast cancer at age 36, I feel so blessed to have made it this far...grey hair, wrinkles, scars and all! Being diagno
“I dyed my hair with henna for 4 years. It takes time and was very stressful as gray hair was noticeable immediately after dyeing. So I came to want to be myself as it is. In Japan, gray hair has a strong image of elderly people, and there were

What’s Being Said

Meet the Founder

 
 

MARTHA TRUSLOW SMITH is a 28 year-old creative who uses her talents to engage women to make positive changes for themselves. At 24, she ‘ditched the dye’ and in July of 2016, started an instagram account she called @grombre to help her through her own transition. Little did she know Grombre would inspire so many others.

Martha’s passions have stirred conversations around the globe about aging, beauty standards, cultural perceptions, and the power of self-acceptance. She believes in authentic community, and wants to use it to innovate the way women view themselves and speak about each other.

Martha wants to say hi to your dog (and all the dogs.) She is a believer that banana bread makes the world a better place, and she’ll admit to having watched The Office upwards of ten times. When not working on Grombre, Martha can be found over her pistachio-green KitchenAid mixer whipping up sweets and blasting some groovin’ tunes. She and her husband, Noah (also a creative), are always plotting the creative direction of next year’s Christmas card, an ongoing project thematically inspired by their silly engagement announcement to friends and family. She attributes all the glory to the One who made her, and believes that His will for her life is so much bigger, more imaginative, and love-inspired than anything she could conceive herself.

 
 
 
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“I want to challenge the way we think about what we consider ‘beautiful,’ and why, and propose that we have more important things to spend our precious time, energy and resources on if we find our hearts aren’t aligning with the things we find to be someone else’s biases.”

Martha, Bored Panda

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Going Grombre?